Did Scientology ad cross line?




The Church of Scientology is also at fault for thinking the advertorial would survive The Atlantic readers' scrutiny, Ian Schafer says.




STORY HIGHLIGHTS


  • The Atlantic published and pulled a sponsored Scientology "story"

  • Ian Schafer: On several levels, the ad was a mistake

  • He says the content was heavy-handed and comments were being moderated

  • Schafer: Experimenting to raise revenue makes sense, but standards should be clear




Editor's note: Ian Schafer is the founder and CEO of a digital advertising agency, Deep Focus, and the alter ego of @invisibleobama. You can read his rants on his blog at ianschafer.com.


(CNN) -- "The Atlantic is America's leading destination for brave thinking and bold ideas that matter. The Atlantic engages its print, online, and live audiences with breakthrough insights into the worlds of politics, business, the arts, and culture. With exceptional talent deployed against the world's most important and intriguing topics, The Atlantic is the source of opinion, commentary, and analysis for America's most influential individuals who wish to be challenged, informed, and entertained." -- The Atlantic 2013 media kit for advertisers


On Monday, The Atlantic published -- and then pulled -- a story titled "David Miscavige Leads Scientology to Milestone Year." This "story" went on to feature the growth of Scientology in 2012.



Ian Schafer

Ian Schafer



Any regular reader of The Atlantic's content would immediately do a double-take upon seeing that kind of headline, much less the heavy-handed text below it, shamelessly plugging how well Scientology's "ecclesiastical leader" Miscavige has done in "leading a renaissance for the religion."


This "story" is one of several "advertorials" (a portmanteau of "advertising" and "editorials") that The Atlantic has published online, clearly designated as "Sponsor Content." In other words, "stories" like these aren't real stories. They are ads with a lot of words, which advertisers have paid publications to run on their behalf for decades. You may have seen them in magazines and newspapers as "special advertising sections."


The hope is that because you are already reading the publication, hey, maybe you'll read what the advertiser has to say, too -- instead of the "traditional" ad that they may have otherwise placed on the page that you probably won't remember, or worse, will ignore.



There's nothing wrong with this tactic, ethically, when clearly labeled as "sponsored" or "advertising." But many took umbrage with The Atlantic in this particular case; so many, that The Atlantic responded by pulling the story from its site -- which was the right thing to do -- and by apologizing.


At face value, The Atlantic did the right thing for its business model, which depends upon advertising sales. It sold what they call a "native" ad to a paying advertiser, clearly labeled it as such, without the intention of misleading readers into thinking this was a piece of journalism.


But it still failed on several levels.


The Atlantic defines its readers as "America's most influential individuals who wish to be challenged, informed, and entertained." By that very definition, it is selling "advertorials" to people who are the least likely to take them seriously, especially when heavy-handed. There is a fine line between advertorial and outright advertising copywriting, and this piece crossed it. The Church of Scientology is just as much at fault for thinking this piece would survive The Atlantic readers' intellectual scrutiny. But this isn't even the real issue.


Bad advertising is all around us. And readers' intellectual scrutiny would surely have let the advertorial piece slide without complaints (though snark would be inevitable), as they have in the past, or yes, even possibly ignored it. But here's where The Atlantic crossed another line -- it seemed clear it was moderating the comments beneath the advertorial.


As The Washington Post reported, The Atlantic marketing team was carefully pruning the comments, ensuring that they were predominantly positive, even though many readers were leaving negative comments. So while The Atlantic was publishing clearly labeled advertiser-written content, it was also un-publishing content created by its readers -- the very folks it exists to serve.


It's understandable that The Atlantic would inevitably touch a third rail with any "new" ad format. But what it calls "native advertising" is actually "advertorial." It's not new at all. Touching the third rail in this case is unacceptable.


So what should The Atlantic have done in this situation before it became a situation? For starters, it should have worked more closely with the Church of Scientology to help create a piece of content that wasn't so clearly written as an ad. If the Church of Scientology was not willing to compromise its advertising to be better content, then The Atlantic should not have accepted the advertising. But this is a quality-control issue.


The real failure here was that comments should never have been enabled beneath this sponsored content unless the advertiser was prepared to let them be there, regardless of sentiment.


It's not like Scientology has avoided controversy in the past. The sheer, obvious reason for this advertorial in the first place was to dispel beliefs that Scientology wasn't a recognized religion (hence "ecclesiastical").


Whether The Atlantic felt it was acting in its advertiser's best interest, or the advertiser specifically asked for this to happen, letting it happen at all was a huge mistake, and a betrayal of an implicit contract that should exist between a publication of The Atlantic's stature and its readership.


No matter how laughably "sales-y" a piece of sponsored content might be, the censoring of readership should be the true "third rail," never to be touched.


Going forward, The Atlantic (and any other publication that chooses to run sponsored content) should adopt and clearly communicate an explicit ethics statement regarding advertorials and their corresponding comments. This statement should guide the decisions it makes when working with advertisers, and serve as a filter for the sponsored content it chooses to publish, and what it recommends advertisers submit. It should also prevent readers from being silenced if given a platform at all.


As an advertising professional, I sincerely hope this doesn't spook The Atlantic or any other publication from experimenting with ways to make money. But as a reader, I hope it leads to better ads that reward me for paying attention, rather than muzzle my voice should I choose to interact with the content.


After all, what more could a publication or advertiser ask for than for content to be so interesting that someone actually would want to comment on (or better, share) it?


(Correction: An earlier version of this article incorrectly said native advertising accounts for 59% of the Atlantic's ad revenue. Digital advertising, of which native advertising is a part, accounts for 59% of The Atlantic's overall revenue, according to the company.)


Follow @CNNOpinion on Twitter.


Join us at Facebook/CNNOpinion.


The opinions expressed in this commentary are solely those of Ian Schafer.






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Father of alleged 'mastermind' behind Te'o girlfriend hoax reacts















































The father of the man believed to be involved in the  Manti Te’o hoax called the football player “an amazing role model” Thursday and asked the public to let him pursue his dreams without judgment.


In a post on his Facebook page, Titus Tuiasosopo thanked people for the support shown to his “aiga” – the Samoan word for family –  since the story broke. He did not mention his 22-year-old son, Ronaiah, who the sports website Deadspin, which broke the story, described as the mastermind behind the prank.


“There are not enough words in the dictionary to describe the overwhelming love & support me & my Aiga have received today. Feels like I've been drinking from a fire hydrant. lol. Your texts, calls, emails, prayers & messages are received with a sincerely humble heart. I know so much has been splattered all over the media about my son & my family. I also know that many who were born in a manger in Bethlehem & continue to walk on water will undoubtedly express their opinions. Those of you who know us the best still love us the most. It my hope & prayer that we allow the truth to take its course, wherever that may lead. My heart goes out to Manti & the Te'o Aiga. Please allow this young man to pursue his dream without judgement. He's an amazing role model for our youth and Samoan community. I love U all from the bottom of my heart.”








The note was signed “Your friend, Titus.” About a dozen family members were tagged in the post.


Titus Tuiasosopo is a pastor at Oasis Christian Church in Southern California, according people connected with the congregation.  His personal Facebook page is linked to on the church’s site.


Ronaiah often performs with the church band, according pictures and other accounts posted on social media sites.


The family has made no other comments about hoax since it became national news Wednesday afternoon.  






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Thirty hostages reported killed in Algeria assault


ALGIERS (Reuters) - Thirty hostages and at least 11 Islamist militants were killed on Thursday when Algerian forces stormed a desert gas plant in a bid to free many dozens of Western and local captives, an Algerian security source said.


Details remained scant - including for Western governments, some of which did little to disguise irritation at being kept in the dark by Algeria before the raid and its bloody outcome.


Two Japanese, two Britons and a French national were among at least seven foreigners killed, the source told Reuters. Eight of the dead hostages were Algerian. The nationalities of the rest, as well as of perhaps dozens more who escaped, were unclear.


Americans, Norwegians, Romanians and an Austrian have also been mentioned by their governments as having been captured.


Underlining the view of African and Western leaders that they face a multinational, al Qaeda-linked insurgency across the Sahara - a conflict that prompted France to send troops to neighboring Mali last week - the official source said only two of the 11 dead militants were Algerian, including their leader.


After an operation that appeared to go on for some eight hours, after Algeria refused the kidnappers' demand to leave the country with their hostages, the bodies of three Egyptians, two Tunisians, two Libyans, a Malian and a Frenchman were found.


So too was that of Taher Ben Cheneb, an Algerian whom the security official described as a prominent jihadist commander in the Sahara.


The gunmen who seized the important gas facility deep in the desert before dawn on Wednesday had been demanding France halt its week-old offensive against Islamist rebels in Mali.


French President Francois Hollande said the hostage drama, which has raised fears of further militant attacks, showed that he was right to send more than 1,000 French troops to Mali to back up a West African force in support of Mali's government.


A Algerian government spokesman, who confirmed only that an unspecified number of hostages had died, said the tough response to a "diehard" attitude by the militants showed that, as during its bloody civil war against Islamists in the 1990s, Algiers would not negotiate or stand for "blackmail" from "terrorists".


SECURITY IN QUESTION


The apparent ease with which the fighters swooped in from the dunes to take control of an important energy facility, which produces some 10 percent of the natural gas on which Algeria depends for its export income, has raised questions, however, over the reliability of what was thought to be strong security.


Foreign companies said they were pulling non-essential staff out of the country, which has only in recent years begun to seem stable after a decade of blood-letting.


"The embarrassment for the government is great," said Azzedine Layachi, an Algerian political scientist at New York's St John's University. "The heart of Algeria's economy is in the south. where the oil and gas fields are. For this group to have attacked there, in spite of tremendous security, is remarkable."


Algiers, whose leaders have long had frosty relations with the former colonial power France and other Western countries, may also have some explaining to do over its tactics in putting an end to a hostage crisis whose scale was comparable to few in recent decades bar those involving Chechen militants in Russia.


Communication Minister Mohamed Said sounded unapologetic, however. "When the terrorist group insisted on leaving the facility, taking the foreign hostages with them to neighboring states, the order was issued to special units to attack the position where the terrorists were entrenched," he told state news agency APS, which said some 600 local workers were freed.


A local source told Reuters six foreign hostages had been killed along with eight of their captors when troops fired on a vehicle being used by the gunmen at the Tigantourine plant.


The standoff began when gunmen calling themselves the Battalion of Blood stormed the facility early on Wednesday morning. They said they were holding 41 foreigners.


In a rare eyewitness account of Wednesday's raid, a local man who had escaped from the facility told Reuters the militants appeared to have inside knowledge of the layout of the complex and used the language of radical Islam.


"The terrorists told us at the very start that they would not hurt Muslims but were only interested in the Christians and infidels," Abdelkader, 53, said by telephone from his home in the nearby town of In Amenas. "'We will kill them,' they said."


Mauritanian agency ANI and Qatar-based Al Jazeera said earlier that 34 captives and 15 militants had been killed when government forces fired at a vehicle from helicopters.


BAD NEWS EXPECTED


British Prime Minister David Cameron said people should prepare for bad news about the hostages. He earlier called his Algerian counterpart to express his concern at what he called a "very grave and serious" situation, his spokesman said.


"The Algerians are aware that we would have preferred to have been consulted in advance," the spokesman added.


Norwegian Prime Minister Jens Stoltenberg said he had been told by his Algerian counterpart that the action had started at around noon. He said they had tried to find a solution through the night, but that it had not worked.


"The Algerian prime minister said they felt they had no choice but to go in now," he said.


The incident dramatically raises the stakes in the French military campaign in neighboring Mali, where hundreds of French paratroopers and marines are launching a ground offensive against Islamist rebels after air strikes began last week.


"What is happening in Algeria justifies all the more the decision I made in the name of France to intervene in Mali in line with the U.N. charter," Hollande said, adding that things seemed to have taken a "dramatic" turn.


He said earlier that an unspecified number of French nationals were among the hostages. A French national was also among the hostage takers, a local source told Reuters. A large number of people from the former French colony live in France.


Algerian Interior Minister Daho Ould Kablia said the kidnappers were loyal to Mokhtar Belmokhtar, a veteran Islamist guerrilla who fought in Afghanistan and set up his own group in the Sahara after falling out with other local al Qaeda leaders.


A holy warrior-cum-smuggler dubbed "The Uncatchable" by French intelligence and "Mister Marlboro" by some locals for his illicit cigarette-running business, Belmokhtar's links to those who seized towns across northern Mali last year are unclear.


Britain said one of its citizens was killed in the initial storming on Wednesday and "a number" of others were held.


The militants had said seven Americans were among their hostages. The White House said it believed Americans were among those held but U.S. officials could not confirm the number.


"This is an ongoing situation and we are seeking clarity," White House spokesman Jay Carney told reporters.


FOREIGN FIRMS


Norway's Statoil, which runs the plant with BP of Britain and Algeria's state energy company, said it had no word on nine of its Norwegian staff who had been held, but that three Algerian employees were now free.


BP said some of its staff were being held but would not say how many or their nationalities.


Japanese media said five workers from Japanese engineering firm JGC Corp. were held, a number the company did not confirm. The Irish government said one Irish hostage was freed.


Hollande has received public backing from Western and African allies who fear that al Qaeda, flush with men and arms from the defeated forces of Libya's Muammar Gaddafi, is building a desert haven in Mali, a poor country helpless to combat fighters who seized its northern oasis towns last year.


However, there is also some concern in Washington and other capitals that the French action in Mali could provoke a backlash worse than the initial threat by militants in the remote Sahara.


The militants, communicating through established contacts with media in neighboring Mauritania, said on Wednesday they had dozens of men armed with mortars and anti-aircraft missiles in the compound and had rigged it with explosives.


They condemned Algeria's secularist government for letting French warplanes fly over its territory to Mali and shutting its border to Malian refugees.


The attack in Algeria did not stop France from pressing on with its campaign in Mali. It said on Thursday it now had 1,400 troops on the ground there, and combat was under way against the rebels that it first began targeting from the air last week.


The French action last week came as a surprise but received widespread public international support. Neighboring African countries planning to provide ground troops for a U.N. force by September have said they will move faster to deploy them.


Nigeria, the strongest regional power, sent 162 soldiers on Thursday, the first of an anticipated 906.


A day after launching the campaign in Mali, Hollande also ordered a commando raid in Somalia on Saturday, which failed to free a French hostage held by al Qaeda-linked al Shabaab militants since 2009. Al Shabaab said on Thursday it had executed the hostage, Denis Allex. France said it believed he had died in the raid.


(Additional reporting by Ali Abdelatti in Cairo, Gwladys Fouche in Oslo, Mohammed Abbas in London and Padraic Halpin in Dublin; Writing by Peter Graff, Giles Elgood, Philippa Fletcher and Alastair Macdonald; Editing by Kevin Liffey)



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S&P 500 ends flat as bank profits temper growth concerns

NEW YORK (Reuters) - The S&P 500 ended nearly flat on Wednesday as solid earnings from two major banks and a bounceback in Apple shares offset concerns about a lower forecast for global growth in 2013.


Shares of Goldman Sachs hit their highest since May 2011 as earnings nearly tripled on increased revenue from dealmaking and lower compensation expenses. JPMorgan Chase said fourth-quarter net income jumped 53 percent and earnings for 2012 set a record.


JPMorgan shares rose 1 percent to $46.82, while Goldman climbed 4.1 percent to $141.09.


They were among the first big banks to report results and helped to lift estimates for S&P 500 corporate earnings slightly, to a 2.2 percent gain, Thomson Reuters data showed.


"Pretty solid numbers from both JPMorgan and Goldman Sachs are putting a lot of momentum behind the financials, with a lot more names to report this week. But I think that's helping to put a better bid to the market overall," said Michael James, senior trader at Wedbush Morgan in Los Angeles.


Apple rebounded after three days of losses, helping the Nasdaq outperform the S&P 500 and Dow. Apple rose 4.2 percent to $506.09. It closed below $500 on Tuesday for the first time since February.


"There could not have been more negativity around Apple going into today. So was it due for an oversold bounce on a trading basis? Absolutely," James said.


A slow economic recovery in developed nations is holding back the global economy, the World Bank said on Tuesday, as it sharply scaled back its forecast for world growth in 2013 to 2.4 percent from an earlier forecast of 3.0 percent.


The Dow Jones industrial average <.dji> was down 23.66 points, or 0.17 percent, at 13,511.23. The Standard & Poor's 500 Index <.spx> was up 0.29 points, or 0.02 percent, at 1,472.63. The Nasdaq Composite Index <.ixic> was up 6.77 points, or 0.22 percent, at 3,117.54.


The biggest drag on the Dow was Boeing , whose shares fell 3.4 percent to $74.34 on concerns about its new Dreamliner passenger jets. Japan's two leading airlines grounded their fleets of 787s after an emergency landing, adding to safety concerns triggered by a series of recent incidents.


After the bell, shares of eBay were trading up 0.7 at $53.28, reversing an initial decline following the release of its results. Also after the close, shares of CBS rose 8.3 percent to $41.10 after it said it will convert its Outdoor Americas division into a real estate investment trust. [ID:nL4N0AL98X]


Earlier in the day, U.S. economic data showed consumer prices were flat in December, pointing to muted inflation pressures that should give the Federal Reserve room to prop up the economy by staying on its ultra-easy monetary policy path.


Other data showed U.S. homebuilder confidence in the market for single family homes held steady near seven year highs in January, suggesting the outlook for the housing market remained upbeat.


Volume was roughly 5.6 billion shares traded on the New York Stock Exchange, the Nasdaq and the NYSE MKT, compared with the 2012 average daily closing volume of about 6.45 billion.


Decliners outpaced advancers on the NYSE by nearly 8 to 7 and on the Nasdaq by almost 7 to 5.


(Additional reporting by Chuck Mikolajczak; Editing by Nick Zieminski and Kenneth Barry)



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Eagles get their man, hire Oregon's Chip Kelly


PHILADELPHIA (AP) — In the end, Chip Kelly chose the NFL, giving the Eagles their guy.


Philadelphia hired Kelly on Wednesday, just 10 days after he decided to stay at Oregon. The 49-year-old Kelly, known as an offensive innovator, becomes the 21st coach in team history and replaces Andy Reid, who was fired on Dec. 31 after a 4-12 season.


He'll be introduced at a news conference Thursday at 1:30 p.m. at the Eagles' practice facility.


Kelly, who was 46-7 in four years at Oregon, interviewed with the Eagles, Cleveland Browns and Buffalo Bills in a two-day span after leading the fast-flying No. 2 Ducks to a victory over Kansas State in the Fiesta Bowl on Jan. 3.


The Eagles are known to have interviewed 11 candidates, including two meetings with Seahawks defensive coordinator Gus Bradley. All along, Kelly was thought to be Philadelphia's first choice in a long, exhaustive process that took many twists.


"Chip Kelly will be an outstanding head coach for the Eagles," owner Jeffrey Lurie said in a statement. "He has a brilliant football mind. He motivates his team with his actions as well as his words. He will be a great leader for us and will bring a fresh energetic approach to our team."


On the day he fired Reid, Lurie appeared to be describing Kelly when he said he wanted to find a "real smart, forward-thinking coach" who is "strategic, a strong leader, very comfortable in his own skin."


The enigmatic Kelly reportedly was close to signing with the Browns after a long interview on Jan. 4. He met with the Eagles for nine hours the next day, setting up a soap-opera scenario in which the Eagles were competing with Browns CEO Joe Banner, their former president and longtime friend of Lurie who left the organization after a falling out.


But that roller coaster ended when Kelly opted to remain — temporarily — in Eugene, Ore. At the time, it was the second straight year Kelly had entertained overtures from NFL teams only to reject them. He turned down Tampa Bay's job deep into negotiations last season.


The Eagles interviewed two other high-profile college coaches — Penn State's Bill O'Brien and Notre Dame's Brian Kelly. Both of them elected to stay with their schools and Philadelphia issued a statement saying it would continue its search as planned.


"There is no question we spent a considerable amount of time and effort looking at who we thought were the best collegiate candidates. We did so knowing that there was a remote chance that these coaches would leave their current posts," the team stated on Saturday. "We understood that going into the process, but we wanted to leave no stone unturned while trying to find the best coach. We have no regrets about the effort we made in that direction."


Bradley was considered by many to be the leading contender, though former Cardinals coach Ken Whisenhunt and former Ravens coach Brian Billick were in the mix.


That all changed when Kelly had a change of heart.


The visor-wearing Kelly built Oregon into a national powerhouse. The Ducks went to four straight BCS bowl games — including a bid for the national championship against Auburn two seasons ago — and have won three Pac-12 championships.


Kelly originally went to Oregon in 2007 as offensive coordinator under Mike Bellotti. Before that, he was offensive coordinator at New Hampshire, where he started devising the innovative hurry-up offense the Ducks are known for now.


Oregon finished last season 12-1. The team was ranked No. 1 and appeared headed for another shot at the national championship until a 17-14 overtime loss to Stanford on Nov. 17.


It's unknown whether the possibility of NCAA sanctions based on Oregon's use of recruiting services factored into Kelly's reversal. Kelly indicated in Arizona that he isn't running from anything.


"We've cooperated fully with them," he said. "If they want to talk to us again, we'll continue to cooperate fully. I feel confident in the situation."


Following the bowl, Kelly said he wanted to get the interview process over "quickly." Turns out, it was anything but.


"It's more a fact-finding mission, finding out if it fits or doesn't fit," Kelly said after the Ducks defeated the Wildcats, 35-17. "I've been in one interview in my life for the National Football League, and that was a year ago. I don't really have any preconceived notions about it. I think that's what this deal is all about for me. It's not going to affect us in terms of we're not on the road (recruiting). I'll get an opportunity if people do call, see where they are.


"I want to get it wrapped up quickly and figure out where I'm going to be."


Kelly, who never said if he was leaning one way or another following the bowl, doesn't have any pro coaching experience, but aspects of his up-tempo offense are already being used by some NFL teams, including New England and Washington.


"I said I'll always listen, and that's what I'll do," he said at the time. "I know that people want to talk to me because of our players. The success of our football program has always been about our guys. It's an honor for someone to say they'd want to talk to me about maybe moving on to go coach in the National Football League. But it's because of what those guys do. I'll listen, and we'll see."


The Eagles fired Reid after two forgettable years. A late flurry brought the team to an 8-8 finish last season, but this season, Philadelphia endured an eight-game losing streak, and dropped 11 of its final 12 games. A 3-1 start soon washed away, and Reid's 14-year tenure ended not long after. Within a week, Reid was Kansas City's new coach.


Still, Kelly has tough shoes to fill. Reid won more game than any coach in franchise history and led the Eagles to nine playoff appearances, six division titles, five conference championship games and a loss to New England in the Super Bowl following the 2004 season.


Kelly and the Eagles, who have won just 12 games the last two seasons, after winning the NFC East in 2010, have the No. 4 overall pick in the draft as well as some talented players on offense who could fit his up-tempo scheme. Running back LeSean McCoy and wide receivers DeSean Jackson and Jeremy Maclin seem like an ideal match. Quarterback Nick Foles, however, isn't.


"I've never run the zone read," Foles said after the season. "I'm more of a dropback guy. I've been under center. I've been in the gun. If I can adapt, I want to. But I'm not a zone-read quarterback. Some people are gifted with different things. That's just not one of my skill sets. I can work on the speed in the offseason and get better with that. But I've always been a dropback guy in the pocket. I've been able to make plays on my feet throwing the ball or running for a first down."


On the other hand, Michael Vick could be perfect. But it's unlikely the Eagles would want to pay the $16 million they'd have to shell out for an injury-prone quarterback, who will be 33 next season.


Kelly had high praise for Foles after Oregon beat Arizona 56-31 in September 2011.


"I'll tell you what; I'm glad Nick Foles is graduating," Kelly said at that time. "I catch myself watching him in awe sometimes. Nick is a hell of a football player. That kid's a warrior. He's as good as anyone in the country."


Others interviewed by Lurie, general Howie Roseman and president Don Smolenski were former Bears coach Lovie Smith, Atlanta assistants Mike Nolan and Keith Armstrong, former Broncos offensive coordinator Mike McCoy and Bengals offensive coordinator Jay Gruden.


The first Eagles to react to Kelly's hiring on Twitter were defensive players.


Defensive end Brandon Graham wrote: "Happy to have Chip Kelly!! Now it's time to get to work!"


Safety Kurt Coleman wrote: "Welcome Chip Kelly to the Eagles family. Can't wait to see what he brings to the team in 2013!"


Oregon's players gave Kelly a Gatorade bath at the end of his last game, and some seemed resigned to their coach moving on.


"We're all behind him. He's an unbelievable coach," quarterback Marcus Mariota said. "He's not only a coach, but he's someone that you can look to and learn a lot of life lessons from. Whatever happens, happens.


"We'll see where it takes us."


Kelly took the road to Philadelphia and the NFL.


___


Follow Rob Maaddi on Twitter: https://twitter.com/RobMaaddi


___


Online: http://pro32.ap.org/poll and http://twitter.com/AP_NFL


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Soybeans gain on South American weather concern






Soybeans futures rose on concern that warmer, drier weather in South America may damage the crop there.


Traders are also speculating that Brazil may struggle to meet demand for its exports in February, meaning that buyers may be forced to turn elsewhere to source their soybeans, said Tom Fritz, of the EFG Group, a commodities brokerage in Chicago. Bets on strong export demand for U.S. soybeans are also bolstering prices, he said. The U.S. department of agriculture will publish its weekly export sales report Thursday at 8:30 a.m. EST.






“There’s a little bit of a weather threat developing down in south-eastern Brazil, Argentina,” said EFG Group’s Fritz. “It’s turned rather warm and dry for the next five to 10 days.”


The price of oil jumped above $ 94 a barrel Wednesday after imports unexpectedly fell, crimping supplies. Benchmark oil rose 92 cents to $ 94.20 a barrel at midday on the New York Mercantile Exchange.


Gasoline supplies also grew less than expected as refineries slowed output. That helped push the price of March gasoline up 1.24 cents to $ 2.7385 a gallon.


In other energy trading, February heating oil fell 1.22 cents to $ 2.9991 cents a gallon. Natural gas fell 2 cents to end at $ 3.4350 per 1,000 cubic feet.


Trading in metals was mixed.


Gold for February delivery was little changed, falling 70 cents to $ 1,683.20 an ounce. Silver for March delivery was also little changed, climbing 1.3 cents to $ 31.5420 an ounce.


March copper fell 3.1 cents to $ 3.6065 per pound. Platinum for April delivery rose $ 4.20 to $ 1.694.10 an ounce. Palladium gained $ 13.10 to $ 726.45 an ounce.


Weather News Headlines – Yahoo! News





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Gruesome toll of cluster bombs in Syria






STORY HIGHLIGHTS


  • Human Rights Watch says cluster bombs were used on Syrian town of Latamneh

  • Cluster bombs release dozens of smaller bombs, which can maim or kill long after impact

  • Syrian regime has previously denied cluster bombs on civilians




Editor's note: Mary Wareham is the Arms Division's Advocacy Director for Human Rights Watch and chief editor of 'Cluster Munition Monitor 2012.'


(CNN) -- It was cloudy the afternoon of January 3 when residents say the cluster bombs fell on the Syrian town of Latamneh.


Three rockets containing the cluster munitions fell in nearby fields, apparently doing no harm, but a fourth landed on the street between residential buildings. Its impact was devastating.


One man was driving down the street when submunitions from the rockets exploded, killing him instantly, residents said. Fifteen civilians walking down the street or in their homes were wounded, including women and children, according to two residents and video evidence. Residents said that an hour after the attack, a submunition that had failed to detonate on impact killed a man who tried to remove it from his yard. It exploded in his hands.



Mary Wareham

Mary Wareham



Since mid-2012, Human Rights Watch and others have reported several times on civilian casualties caused by Syrian use of air-dropped cluster bombs, but Latamneh and other recent attacks are the first known instances of Syrian use of ground-based cluster munitions. The rockets were apparently launched from the vicinity of nearby Hama airport, which is under government control.


Evidence we have seen suggests that Syrian government forces delivered the 122mm cluster munition rockets containing submunitions using a BM-21 Grad multi-barrel rocket launcher, a truck-mounted system capable of firing 40 rockets nearly simultaneously with a range of 4 to 40 kilometers (2.5 to 25 miles). Grad rocket launchers are notorious for their inability to be accurately targeted due to their lack of a guidance system. This exacerbates the danger from the wide-area effect of the submunitions the rockets contain.


More: Syrian regime denies use of cluster bombs


Many countries, including Lebanon and Cambodia, have experienced civilian casualties from similar types of submunitions, both at the time of attack and from submunitions that didn't explode on initial impact. Each submunition is the size of a D-cell battery with a distinctive white ribbon, and the design of their fuze system makes each one very sensitive and liable to detonate if disturbed.


After years of civilian harm caused by cluster munitions, Israel's massive use of the weapons in southern Lebanon in 2006 helped propel governments into action. Working with civil society groups such as Human Rights Watch and international organizations, a broad-based coalition of like-minded governments sought to do something to reduce the unacceptable harm caused by cluster munitions.


The resulting Convention on Cluster Munitions, adopted May 30, 2008, comprehensively prohibits cluster munitions and requires their clearance and assistance to victims. A total of 111 nations, including many former users, producers, and stockpilers of the weapon, as well as countries contaminated by cluster munition remnants, have embraced the ban convention.


Yet there has been limited interest in the Middle East and North Africa regions, where just three countries—Iraq, Lebanon, and Tunisia—are onboard the treaty banning cluster bombs. Some nations, such as Jordan, say they need more time to study the convention's provisions, while others including Egypt, Iran, and Israel have produced, imported, exported, and stockpiled cluster munitions.


The 122mm cluster munition rockets used by Syria bear the markings of the Egyptian state-owned Arab Organization for Industrialization and an Egyptian company called Sakr Factory for Development Industries. Syria could have bought these cluster munitions from Egypt, received them through military cooperation, or acquired them another way. With no transparency, it is impossible to say how or when they were made or transferred, though it is likely Syria acquired them long ago.


Syria's relentless use of cluster munitions, including in populated areas, is yet another sign of its blatant disregard for international law and the protection of its own civilians. Syria's use of cluster munitions runs counter to the new international standard being created by the Convention on Cluster Munitions, rejecting any use of the weapons.


The preventive impact of the convention and the standard it is establishing can already be seen as countries that have joined the ban rapidly destroy their stockpiles of cluster munitions.


In Syria, every time the government has used cluster munitions and other explosive weapons, a lethal legacy of unexploded ordnance is created. Given the terrible humanitarian impact, all governments, regardless of their position on joining the ban convention, should press Syria to stop using cluster munitions.







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Obama unveils biggest gun-control push in decades

At the White House earlier today President Obama unveiled a set of gun control measures intended to prevent and reduce violence in the wake of the massacre at Sandy Hook Elementary School in Newtown, CT. (Posted: January 16, 2013).









WASHINGTON—





President Barack Obama launched the biggest U.S. gun-control push in generations on Wednesday, urging Congress to approve an assault weapons ban and background checks for all gun buyers to prevent mass shootings like the Newtown school massacre.

Rolling out a wide-ranging plan for executive and legislative action to curb gun violence, Obama set up a fierce clash with the powerful U.S. gun lobby and its supporters in Congress, who will resist what they see as an encroachment on constitutionally protected gun rights.






Obama presented his agenda at a White House event in front of an audience that included relatives of some of the 20 first graders who were killed along with six adults by a gunman on Dec. 14 at Sandy Hook Elementary School in Newtown, Connecticut.

"We can't put this off any longer," Obama said, vowing to use "whatever weight this office holds" to make his proposals reality. "Congress must act soon," he said, flanked by schoolchildren.

In a sign of how bitter the fight over gun control could get, the National Rifle Association released an advertisement hours before Obama spoke that accused him of hypocrisy for accepting armed Secret Service protection for his daughters. The White House condemned the ad as "repugnant."

Until now, Obama had done little to change America's gun culture. But just days before his second inauguration, he appears determined to champion gun control in his next term, which also will be dominated by debt and spending fights with Congress and a likely debate over immigration reform.

His plan calls on Congress to renew a prohibition on assault weapons sales that expired in 2004, require criminal background checks on all gun purchases, including closing a loophole for gun show sales, and pass a new federal gun trafficking law - long sought by big-city mayors to keep out-of-state guns off their streets.

He also announced 23 steps he intends to take immediately without congressional approval. These include improving the existing system for background checks, lifting the ban on federal research on gun violence, putting more counselors and "resource officers" in schools and better access to mental health services.

ASSAULT WEAPONS BATTLE

Obama, who has called the day of the Newtown massacre the worst of his presidency, looked down into the audience and addressed the parents of one of the Sandy Hook victims, Grace McDonald, 7, saying he had hung one of her paintings in his private study.

"Every time I look at that painting, I think about Grace, and I think about the life that she lived and the life that lay ahead of her, and most of all I think about how when it comes to protecting the most vulnerable among us, we must act now," he said.

As he announced the gun measures, Obama was accompanied by four children chosen from among those who sent letters to him about gun violence and school safety. "We should learn from what happened at Sandy Hook. I feel really bad," 8-year-old Grant Fritz wrote, in a portion Obama read from the podium.

The most contentious piece of the package is Obama's call for a renewed ban on military-style assault weapons, a move that is unlikely to win approval because Republicans who control the House of Representatives are expected to oppose it.

The Newtown gunman, 20-year-old Adam Lanza, used a Bushmaster AR-15 type assault rifle to shoot his victims, most of them 6- and 7-year-olds, before killing himself.

Law enforcement experts have noted, however, that the tighter background checks that Obama is proposing would not have prevented the Connecticut school massacre because the gunman's weapon was purchased legally by his mother.

New York Mayor Michael Bloomberg, a staunch gun control advocate, said tighter controls were needed no matter what.

"No piece of legislation is perfect and no piece of legislation is 100 percent effective. Think of it like a speeding limit. You may every once in a while violate the speeding limit, but that doesn't mean we shouldn't have speeding limits - they protect people's lives," he told reporters.

At the firearm industry's largest trade show in Las Vegas, Gary Svecko - adding a Glock 17 pistol to his gun collection - dismissed Obama's bid to ban assault weapons purchases and blamed video games for inciting violence.

"You know the old saying, 'Guns don't kill people. People kill people'," Svecko, 58, said, citing a common argument of gun enthusiasts. "I think they should ban those stupid video games."

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Sahara Islamists take hostages, spreading Mali war


ALGIERS/BAMAKO (Reuters) - Islamist fighters seized dozens of Western and Algerian hostages in a dawn raid on a natural gas facility deep in the Sahara on Wednesday and demanded France halt a new offensive against rebels in neighboring Mali.


Three people, among them one British and one French, were reported killed, but details were sketchy and numbers of those held at Tigantourine ranged from 41 foreigners - including perhaps seven Americans as well as Japanese and Europeans - to over 100 local staff, held separately and less closely watched.


What is clear is that with a dramatic counterpunch to this week's French build-up in Mali, the region's loosely allied, al Qaeda-inspired radicals have set Paris a daunting dilemma and spread fallout from Mali's hitherto obscure civil war far beyond northwest Africa, challenging Washington as well as Europeans and shutting down a major gas field that pumps energy to Europe.


The attack, which Algeria said was led by a veteran, Afghan-trained holy warrior-cum-smuggler dubbed "The Uncatchable" by French intelligence, came just as French ground troops in Mali launched their first assault after six days of air strikes.


The United States, which like European powers endorsed France's decision to intervene last week against Islamists who have seized vast tracts of northern Mali, confirmed Americans were among the hostages and said it would work to "secure" them.


Western and African governments have been alarmed by a flow of weapons and fighters across the unmarked Sahara borders following the end of Libya's civil war in 2011 and fear that Mali, where Islamists drive the national army from the north nine months ago, could become an Afghan-style al Qaeda haven.


The militants, who said they had dozens of fighters in the gas field, issued no explicit threat but made clear to media in neighboring Mauritania the hostages' lives were at risk.


"We hold the Algerian government and the French government and the countries of the hostages fully responsible if our demands are not met and it is up to them to stop the brutal aggression against our people in Mali," read one statement from the group, which called itself the "Battalion of Blood".


In other comments carried by the Mauritanian news agency ANI, the group said its fighters had rigged explosives around the site and any attempt to free the hostages would lead to a "tragic end". The unusually large numbers of gunmen and hostages involved pose serious problems for any rescue operation.


After dark, ANI quoted a militant source saying fighters had repelled a raid by Algerian troops. He added that the hostage-takers' weaponry included mortars and anti-aircraft missiles.


AMERICANS


The militants said seven Americans were among the 41 foreign hostages - a figure U.S. officials said they could not confirm.


Norwegian energy company Statoil, which operates the gas field in a joint venture with Britain's BP and the Algerian state company Sonatrach, said nine of its Norwegian employees and three of its Algerian staff were being held.


Also reported kidnapped by various sources were five Japanese working for the engineering firm JGC Corp, a French national, an Austrian, an Irishman and a number of Britons.


The Algerian government, which fought a bloody civil war against Islamists in the 1990s, said it would not negotiate.


French media said the militants were also demanding that Algeria release dozens of Islamist prisoners from its jails.


Defense Secretary Leon Panetta said: "I want to assure the American people that the United States will take all necessary and proper steps that are required to deal with this situation."


He said he lacked firm information on whether there were links to the situation in Mali. Analysts pointed to shifting alliances and rivalries among Islamists in the region to suggest the hostage-takers may have a range of motives.


In their own statements, they condemned Algeria's secularist government for "betraying" its predecessors in the bloody anti-colonial war against French rule half a century ago by letting French warplanes fly over its territory to Mali. They also accused Algeria of shutting its border to Malian refugees.


Algerian Interior Minister Daho Ould Kablia told the state news agency APS there were about 20 hostage-takers led by Mokhtar Belmokhtar, an Algerian who fought against Soviet forces in Afghanistan in the 1980s and set up his own group in the Sahara recently after falling out with other al Qaeda leaders.


Some of those held at the facility, near the small town of In Amenas, close to the Libyan border and about 1,300 km (800 miles) inland, had sporadic contact with the outside world.


The head of a French catering company said he had information from a manager who supervised some 150 Algerian employees at the site. Regis Arnoux of CIS Catering told France's BFM television the local staff were being prevented from leaving but were otherwise free to move around inside and keep on working.


"The Westerners are kept in a separate wing of the base," Arnoux said. "They are tied up and are being filmed. Electricity is cut off, and mobile phones have no charge.


"Direct action seems very difficult ... Algerian officials have told the French authorities as well as BP that they have the situation under control and do not need their assistance."


MALI OFFENSIVE


Just days after a bold deployment of French troops to Mali, another former colony, that had largely silenced critics questioning his leadership after eight months in office, French President Francois Hollande faced a possible further escalation of the conflict, with Western targets at risk across Africa.


He has called for international support against insurgents who France says pose a threat to Africa and the West, and admits it faces a long struggle against well-equipped fighters who seized Timbuktu and other oasis towns in northern Mali and have imposed Islamic law, including public amputation and beheading.


Islamists have warned Hollande that he has "opened the gates of hell" for all French citizens.


French army chief Edouard Guillaud said ground forces were stepping up their operation to engage directly "within hours" the alliance of Islamist fighters, grouping al Qaeda's North African wing AQIM and Mali's home grown Ansar Dine and MUJWA.


Residents said a column of some 30 French Sagaie armored vehicles has set off toward rebel positions from the town of Niono, 300 km (190 miles) from the capital Bamako.


A Malian military source said French special forces units were taking part in the operation. Guillaud said France's strikes, involving Rafale and Mirage jet fighters, were being hampered because militants were sheltering among civilians.


Many inhabitants of northern Mali have welcomed the French attacks though some also fear being caught in the cross-fire.


Defense Minister Jean-Yves Le Drian acknowledged that France faced a hard slog, particularly in western Mali where AQIM's mostly foreign fighters have camps: "It's tough. We were aware from the beginning it would be a very difficult operation."


Hollande said on Tuesday that French forces would remain in Mali until stability returned to the West African nation. Hollande said France hoped, however, to hand over to African forces in its former colony, "in the coming days or weeks".


West African military chiefs met for a second day in Bamako to hammer out details of a U.N.-mandated deployment that had been expected to start only in September but was suddenly kick-started by French intervention. They said their aim was to send in the first units of a 2,000-man emergency force on Thursday.


Hollande's intervention in Mali brings risks for eight French hostages held by AQIM in the Sahara as well as the 30,000 French citizens living across West Africa. A French helicopter pilot was killed on Friday, France's only combat death so far.


The conflict in Mali, a landlocked state of 15 million twice the size of France, has displaced an estimated 30,000 people and raised concerns across mostly Muslim West Africa of a radicalization of Islam in the region.


"There is a great hope," one man said from Timbuktu, where he said Islamist fighters were trying to blend into civilian neighborhoods. "We hope that the city will be freed soon."


(Additional reporting by Pascal Fletcher and Andrew Callus in London, Balazs Koranyi in Oslo, Laurent Prieur in Nouakchott, Daniel Flynn in Dakar, John Irish, Catherine Bremer and Nick Vinocur in Paris, David Alexander in Rome and Andrew Quinn in Washington; Writing by Alastair Macdonald; Editing by Kevin Liffey)



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Dow, S&P 500 inch up with retailers but Apple drags again

NEW YORK (Reuters) - The Dow and S&P 500 edged higher on Tuesday after stronger-than-expected retail data, though tech heavyweight Apple dragged on the market for a third day.


Apple was the biggest weight on both the S&P 500 and Nasdaq 100 <.ndx> after reports on Monday of cuts to orders for iPhone parts. Shares declined 3.2 percent to $485.92 and closed below $500 for the first time since February.


Retail stocks advanced after a government report showing retail sales rose more than expected in December was seen as a favorable sign for fourth-quarter growth. A separate report showed manufacturing activity in New York state contracted for the sixth month in a row in January.


"A little better-than-expected news on retail sales once again reinforces that the consumer remains alive and reasonably well," said Mark Luschini, chief investment strategist at Janney Montgomery Scott in Philadelphia, which manages about $54 billion in assets.


Among retailers, American Eagle Outfitters Inc gained 4.8 percent to $20.58 and Gap Inc rose 3.4 percent to $32.46. The Morgan Stanley retail index <.mvr> advanced 1.5 percent.


Express Inc surged 23.8 percent to $17.40 after the apparel retailer raised its fourth-quarter and full year 2012 outlook.


The Dow Jones industrial average <.dji> was up 27.57 points, or 0.20 percent, at 13,534.89. The Standard & Poor's 500 Index <.spx> was up 1.66 points, or 0.11 percent, at 1,472.34. The Nasdaq Composite Index <.ixic> was down 6.72 points, or 0.22 percent, at 3,110.78.


Apple's stock has lost about 7 percent in the last three sessions and is down 8.7 percent since the start of the year.


"It's tough to discern exactly what's putting the pressure on it. But at the end of the day, its influence, considering it's still 3 1/2 to 4 percent of the S&P 500 index, is being felt," Luschini said.


"I attribute (it) to just some of the bloom coming off of the rose. They haven't necessarily done anything wrong, as much as others have caught up."


Also keeping investors on edge is the looming debt ceiling debate. On Monday, President Barack Obama rejected any negotiations with Republicans over raising the U.S. debt ceiling. The United States could default on its debt if Congress does not increase the borrowing limit.


Resolving the debt ceiling is more a question of how than if. Investors don't expect a U.S. default, but they are also wary of another eleventh-hour agreement like the one in August 2011.


An expected lackluster earnings season, too, kept investors from taking aggressive bets. Analyst estimates for the quarter have fallen sharply since October. S&P 500 earnings growth is now seen up just 1.8 percent from a year ago, Thomson Reuters data showed.


Homebuilder Lennar reported a sharp rise in quarterly profit, but the stock declined 0.8 percent to $40.68 on worries that growth in orders was slowing.


Dell Inc shares added to Monday's gains, ending up 7.2 percent to $13.17 after sources said talks to take the computer maker private are in an advanced stage.


On the down side, shares of Facebook dropped 2.7 percent to $30.10. The company unveiled a "graph search" feature that CEO Mark Zuckerberg said would help its billion-plus users sort through content within the social network and its content feeds.


Volume was roughly 5.8 billion shares traded on the New York Stock Exchange, the Nasdaq and the NYSE MKT, compared with the 2012 average daily closing volume of about 6.45 billion.


Advancers outpaced decliners on the NYSE by about 17 to 12 and on the Nasdaq by about 13 to 11.


(Additional reporting by Chuck Mikolajczak; Editing by Kenneth Barry and Nick Zieminski)



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